Institution:管理学院
Title of Paper:Brand or Regular Manufacturer? Influencer's Cooperation Strategies Under Reputation Risk
Journal:IEEE TRANSACTIONS ON ENGINEERING MANAGEMENT
First Author:Du, Shaofu
Document Code:1703663937946071042
Page Number:1-15
Translation or Not:No
Date of Publication:2023-08
Release Time:2025-05-26
Professor
Supervisor of Doctorate Candidates
Supervisor of Master's Candidates
Gender : Male
Alma Mater : 中国科学技术大学
Education Level : Postgraduate (Doctoral)
Degree : Doctor
Status : Employed
School/Department : 管理学院
Date of Employment : 2020-06-24
Faculty/School : School of Management
Business Address : 山东大学中心校区知新楼B座628
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