孙路平

Associate Professor  

Name (Simplified Chinese):孙路平

Date of Employment:2008-07

School/Department:外国语学院

Gender:Female

College:School of Foreign Languages and Literature


Paper Publications

善因营销广告诉求目标框架效应对消费者购买意愿的影响

Hits:

Institution:外国语学院

Title of Paper:善因营销广告诉求目标框架效应对消费者购买意愿的影响

Journal:《东岳论丛》

First Author:孙路平

Document Code:lw-187307

Translation or Not:No

Date of Publication:2016-12

Release Time:2019-04-14