戚桂杰
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个人信息Personal Information
教授
性别：男
所在单位：管理学院
入职时间：1982-08
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- 姚睿琦. A double-edged sword: Exploring the effectiveness of expressed subjectivity in virtual influencer endorsements. JOURNAL OF RETAILING AND CONSUMER SERVICES, 2025.
- 姚睿琦. Connecting self-esteem to problematic AI chatbot use: the multiple mediating roles of positive and negative psychological states. Frontiers in Psychology, 16, 2025.
- 初颖. Sparking innovation: exploring the dual-engine effect of idea generation and conversion enabled by open innovation communities. TECHNOLOGY ANALYSIS & STRATEGIC MANAGEMENT, 2024.
- 张家铖. 知识付费机制对用户知识贡献的影响研究. 南开管理评论, 27, 214-224,中插39-中插40, 2024.
- 初颖. After Online Innovators Receive Performance-Contingent Material Rewards: A Study Based on an Open Innovation Platform. Behavioral Sciences, 2024.
- Yao, Ruiqi. Digital human calls you dear: How do customers respond to virtual streamers’ social-oriented language in e-commerce livestreaming? A stereotyping perspective. JOURNAL OF RETAILING AND CONSUMER SERVICES, 79, 2024.
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