Affiliation of Author(s): : 管理学院
Title of Paper: : When cool hospitality brand meets AI: exploring the matching effect of service agents and brand images on brand attitude
Journal: : INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT
First Author: : 刘赟
Document Code: : 9E3B7A95B2894E4C8B0680C151DF9D7B
Issue: : 2023.10
Number of Words: : 15
Translation or Not: : no
Date of Publication: : 2023-10-01
Professor
Supervisor of Doctorate Candidates
Supervisor of Master's Candidates
Academic Titles : 中心主任
Gender : Male
Alma Mater : 北京航空航天大学
Education Level : Postgraduate (Master's Degree)
Degree : Doctoral Degree in Management
Status : Employed
School/Department : 管理学院
Date of Employment : 1987-07-01
Business Address : 知新楼B634
The Last Update Time : ..
