The power of numbers: an examination of the relationship between numerical cues in online review comments and perceived review helpfulness

发布时间:2023-09-26|点击次数:

所属单位:管理学院

论文名称:The power of numbers: an examination of the relationship between numerical cues in online review comments and perceived review helpfulness

发表刊物:Journal of Research in Interactive Marketing

第一作者:李红柳

论文编号:EC09274546754C298DBF046CC3160098

期号:17-1

字数:7600

是否译文:否

发表时间:2023-02-25