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共创、共鸣、共赢:Z世代下的虚拟偶像品牌营销路径

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Affiliation of Author(s):新闻传播学院

Journal:中国广告

First Author:刘佳

Document Code:E2F8011599024BC5A33501996155C7BA

Issue:202310

Number of Words:8

Translation or Not:no

Date of Publication:2023-10-17

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