Zhao Haichuan
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在线购物车刺激策略对消费者购买行为和口碑的影响机制研究
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Project Name: : 在线购物车刺激策略对消费者购买行为和口碑的影响机制研究

Supported by: : National Natural Science Foundation of China (NSFC)

Classification of Disciplines: : Management Science

First-Level Discipline: : Business Administration

Personal information

Professor
Supervisor of Doctorate Candidates
Supervisor of Master's Candidates

Gender : Male

Alma Mater : City University of Hong Kong

Education Level : Postgraduate (Doctoral)

Degree : Doctoral Degree in Philosophy

Status : Employed

School/Department : Marketing Department, School of Management

Date of Employment : 2016-07-16

Discipline:Marketing

Email : zhhc@sdu.edu.cn

Honors and Titles:

山东大学第二届人文社科青年成果奖  2022-12-20

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